OUR JOURNEY

7BRANDS
60K+TOTAL TOUCHPOINTS
1200+TEAM MEMBERS

1500

CR
NET ARR
1200+TEAM MEMBERS
What we BELIEVE

There's no better time to build responsible consumer brands in India

Purpose Led

Consumer Brand

Early Stage Progress

Digital First

India To Globe

Early Stage Strategies

About US

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The Guardian Group, led by Mumbai's Ananta Capital, offers skincare, perfumes, health products, pharmacies, and beverages. Founded in 2022, it prioritizes customer well-being and aims to simplify lives as a global FMCG company focused on wellness.

Our BRANDS

Consumer Centric Brands That Make Life Better, Globally

Bella Vita, founded in 2018, offers quality fragrances, skincare and cosmetics at value-driven prices. Our perfumes feature imported oils from France, Italy, and Spain, ensuring luxurious and long-lasting scents, bottled in India for accessibility.
Since 1935, GNC has been the world's no. 1 nutrition brand, trusted for quality and excellence. We provide top-quality protein powders, multivitamins, and supplements, inspiring people to live well through advanced innovations and uncompromised quality.
BetterAlt combines nature's wisdom with modern science, blending Ayurvedic principles for effective, natural solutions. Our tablets and fizz tablets address specific needs, from glowing skin to a calm mind and a healthy gut. Discover holistic wellness, the BetterAlt way.
Launched in 2020, Bevzilla revolutionizes beverages with convenient, health-focused options like Instant Coffee Cubes, Date Palm Jaggery Milkshake Cubes, and more. Embrace instant refreshment with Bevzilla's motto: "Why Brew? Be Instant."
Guardian Healthcare, with 60+ premium pharmacy across India, serves over 10 million customers. Offering 100% reliable health, wellness, and pharmaceutical products, Guardian Pharmacy prioritizes reliability, customer satisfaction, and trust.
Thrive collaborates with experts to create precision-driven products using advanced ingredients. Guided by customer insights, we deliver rigorously tested, evidence-based skincare and haircare solutions tailored to diverse needs.
HipHop offers scientifically advanced skincare solutions in India, combining innovation with natural, effective formulations. The brand is known for delivering exceptional quality, with products that are accessible and adaptable to all skin types.

LIFE AT GUARDIAN

Life at GUARDIAN

At Guardian, we believe that work should be more than just a job - it should be an enjoyable, fulfilling experience. We foster a dynamic and vibrant work environment where our employees thrive, grow, and find joy in what they do.

Guardian's HIGHLIGHT

Bella Vita Luxury Man...
The Bella Vita Luxury Man Perfume Gift Set is the ideal way to gift any man...
Reinventing the Local Tapri...
Reinventing the Local Tapri: Bevzilla's Ambitious Plan to drive economic growth...
GNC India launches new....
GNC India has announced the launch of its #NoCompromise campaign, which...
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